In case you personal an iPhone, iPad, or MacBook, there is a good likelihood you’ve got stepped into an Apple retailer, whether or not to get technical help to your system or simply to take a look at the newest tech. And although chances are you’ll suppose you recognize virtually every thing about Apple—it’s, in spite of everything, the world’s most precious firm—there are some things the shops are conserving from prospects. Learn on to listen to straight from former workers about what you have to be aware of when buying on the Apple retailer, from hidden fees to technical help points.
READ THIS NEXT: 5 Warnings to Buyers From Ex-Amazon Supply Staff.

Apple retailer workers are educated to service and restore malfunctioning iPhones and MacBooks—however in some shops, they’re additionally inspired to swap these things out for brand new or refurbished merchandise moderately than fixing the difficulty.
In a 2019 interview with ZDNET, a former senior retailer worker defined that front-of-store workers do not work on fee or obtain bonuses, so there isn’t any incentive to push merchandise. Nevertheless, he added, “The course or strain for workers to promote a sure product comes from the retail management staff.”
“The Retailer Chief receives a breakdown of metrics and objectives within the type of a Market Report from their Market Chief [regional manager],” the previous worker continued. “Retail management groups do, in actual fact, obtain a efficiency bonus based mostly on quarterly gross sales outcomes, a reality which isn’t explicitly revealed to the frontline groups.”
However another excuse chances are you’ll be getting merchandise pushed on you is that workers are merely overworked. “There was much less time to commit to repairing computer systems,” Quora consumer Mark H. Delfs mentioned. “We principally have been changed into iDevice swapping robots. We solely had a couple of minutes per buyer. Over 90 % of the time it was an argument on why we could not provide you with a brand new system.”

AppleCare is an prolonged guarantee and safety plan you can buy to your gadgets. Costs fluctuate by system, however for the latest iPhone 14 Professional, it is $199 for 2 years for the essential plan or $260 for 2 years for the “theft and loss” plan—each of which can be hefty worth tags for buyers on prime of their iPhone buy.
However to promote extra AppleCare plans, TikToker and former Apple retailer worker @hitomidocameraroll defined that some staff deceive prospects.
“Just a few workers will let you know that that will help you promote AppleCare to your prospects you principally simply do not give them the selection,” the TikTok consumer says. “You current the telephone with the ultimate worth, together with AppleCare.”
Within the feedback, one other former Apple retailer worker who goes by @TheRealJboogy concurred: “We obtained informed simply cost them the month-to-month AppleCare plus price they will cancel it on their very own in the event that they discover the $10 cost.”
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The Apple retailer is considered one of many retailers that ask for suggestions and critiques, which may have an amazing influence on workers.
“You reside and die by buyer satisfaction rankings,” says former worker and Reddit consumer u/minimalistcookie. “It’s important to keep a sure stage to keep away from any motion plans with a Staff Lead.”
A 2021 article in The Verge defined how every retailer receives a “web promoter rating,” which is actually a quantity based mostly on prospects’ suggestions. However, as they be aware, prospects might give detrimental rankings based mostly on “issues like low stock or wait time,” which workers don’t have any management over.
“There’s by no means optimistic intent assumed,” a then-current worker in Pittsburgh informed The Verge. “It at all times feels such as you’re a child getting in bother and you are making an excuse.”

“My telephone wasn’t even close to water!” “I do know I purchased Apple Care!” “Your supervisor mentioned I might get this restore without cost.” Do not suppose you are going to recover from on the Apple retailer with these lies, in keeping with ex-employee @emmatainment.
Her responses to all of those are: “iPhones do not sweat.” “Apple Care… purchases embrace your gadgets serial quantity.” “We hold notes on our iPads of buyer interactions on the Genius Bar.”

Chances are you’ll assume that an Apple retailer worker is mendacity to you while you ask when the brand new iPhone is popping out, however the reality is that they solely discover out while you do.
“The entire firm is predicated on a need-to-know construction, which means that many people do not know what is going on on earlier than the [launch] day (principally once they launch new merchandise) although the rumors are all around the web,” shared former worker Douglas L. in an article for LinkedIn.
On Quora, worker Ken Carriker defined that that is for 2 causes. First, if workers do not learn about launches, they can not spill the beans. “Additionally, all however the latest workers are shareholders… By not having any data of upcoming merchandise, we will not observe, or be accused of, insider buying and selling.”
NOTE: Greatest Life solely consists of data from social media and job boards when there’s corroboration from a number of sources. These feedback haven’t been independently verified, nevertheless, and are the opinions of the individuals who posted them.
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